The Neighbourhood Network is one of 2 types of Networks in the Broadcast category. It comprises of 150 units of 6-sheet faces. The network draws upon Clear Channel’s island wide coverage to deliver your campaign to key private and public neighbourhoods such as Bedok, Bishan, Bukit Timah, Clementi, Holland Road, Hougang, Jurong, Marine Parade, Tampines, Toa Payoh and Yishun.
Each face is placed 300 metres or less, either in proximity of or en-route to food and beverage venues - hawker centres, coffee shops and food courts, such as Banquet, Kopitiam, and Koufu; supermarkets and convenience stores such as 7-Eleven, Cheers, FairPrice, and Watson’s. Their presence around points-of-sale prompts call-to action!
This provides the ideal opportunity for advertisers to reach consumers in the right mindset at the right time; to maximise out-of-home path-to-purchase opportunities and capitalise on impulse decisions and last minute top-up rushes.
The Neighbourhood network provides the same level of visibility for both motorists and pedestrians, with an equal number of traffic and foot-traffic-facing ad faces.
There are 2 Neighbourhood networks in Audience Solutions.
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